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I’ve had Bike Hugger on radar since I heard and meet DL Byron at the Web Design World in Boston last year. Great talk on how the Huggas beat Trek in the Google search ranking for the launch of the Madone.
I think there will always be a market for the high-end, custom made, boutique bike shop but I wonder if the local bike shops are making any money on selling bikes. Is service helping the bottom line? Or can anyone still offer free maintence to their customers when the profit margins are so tight?